adidas Consortium

Adidas Consortium Workshop: Falcon & SS2G releasing Wednesday 8th of August

The adidas Consortium ‘Workshop’ is a place for exploring the pure story of adidas Originals:

designed without affiliation or association by the brand’s in-house team, the footwear

showcases their pioneering outside-the-box creative and technical thinking. The resulting

collections are an ode to both the functional innovation and cultural touchstones at the heart of

adidas Originals. The first two Workshop collections, launched at the end of 2017 and beginning

of 2018, each focused on retro-futuristic ‘A//D’ packs. Each pair offered a ‘parallel-dimension’

take on much-loved but little-seen silhouettes of the past, upgrading each with premium,

contemporary details and space-age colourways.

The latest Workshop collection, releasing this August, marks a slight departure from the

previous iterations, A shoe which takes Inspiration from 90s wall street styling and the rigours of

an everyday life to equip the wearer with everything they need. The accompanying campaign

imagery highlights the shoes’ irreverent qualities further, placing them in contrast to a hyper-

refined setting and sharply tailored outfits.

This pack is taking the cross-training genre to a new and rather literal place-asking the question:

what happens if we try to design a shoe drawing on inspiration from all sports? One that draws

on our expertise in basketball, soccer, skating, running, hiking… and pretty much everything

else in-between? The answer is two all-new lifestyle models, the SS2G and the Falcon. Each

pair takes a gleefully unrestrained, anarchic approach to hyper-functional design, incorporating

different iconic elements from past and recent releases. From rugged, outdoors-y functionality to

sleek, primeknit performance; from throwback colour schemes to contemporary, mix-and-match

silhouettes: the SS2G and the Falcon leave wearers prepared for everything and free to do

nothing at all.

SS2G Workshop /// US 8,5 – 11 /// 160€

Falcon Workshop /// US 8 – 11 /// 140€

Releasing on Wednesday 8th of August @ 10:00.

adidas Consortium x Concepts: Energy Boost releasing Sat 28th of July

adidas x Concepts

– The Boston-based, internationally-renowned sneaker emporium Concepts

presents its take on the first adidas model to have featured BOOST technology,

the Energy Boost

– This irreverent new interpretation alludes to both classic sporting colorways and

the infamous Chinatown massage parlors of Concepts’ hometown

adidas Energy Boost was the first model to feature BOOST technology. With BOOST’s

innovative use of micro-EVA cells to absorb and recycle impact, it has been at the forefront of a

revolution in adidas’ range of running shoes for half a decade now. The TechFit uppers mirror

the pioneering technology in the sole, offering precision-engineered support and flexibility in

equal measure.

A fitting celebration of the Energy Boost, a shoe designed with long-distance runners in mind,

comes from Boston’s Concepts. Just as their hometown marathon is revered by runners around

the globe, so too is the Concepts store among sneaker-heads from all over the world. At first

glance, their take on the Energy Boost draws on the sporting heritage of adidas’ iconic tennis

shoes, the brilliant white base and green accenting calling to mind the famous adidas Stan Smith

model in its original colorway. The athletics club mood is further enhanced by the use of a

towelling-effect Primeknit. As with many of Concepts’ shoe collaborations however, the shoe is

also a tribute to their own local, New England heritage. For this Energy Boost, that means subtle

nods to the infamous massage parlours found in Boston’s Chinatown – places that one might also

associate with towelling. The sporting green accents, most noticeable on the three stripes and

marbled outsole, are rendered in an opulent jade tone often found decorating the parlors. It is a

further blurring between pristine sports performance and gritty urban experience that results in a

deceptively intriguing lifestyle version of the Energy Boost.

adidas Consortium x Concepts: Energy Boost

US 8,5 – 10,5

180€

Releasing on Saturday 28th of July @ 11:00

This Saturday adidas Consortium joins forces with Japanese Mita with their takes on NMD TS1 PKI & Stan Smith

– For their first collaboration since 2016, adidas Consortium and Japanese sneaker

legends Mita join forces on two new footwear styles

– Each shoe is inspired by the eye-catching interiors of the Mita store and its Tokyo

surroundings

One of the most memorable collaborations from the 2016 adidas Consortium ‘World Tour’ saw

the Tokyo-based retailers Mita breathing new life into a rugged 90s style, the SeeULater hiking

shoe. Their latest team-up sees Mita applying their well-honed eye to one of the most

enduringly iconic sneakers from the adidas stable, alongside a new take on a future-classic.

This time, rather than looking to the great outdoors for inspiration, Mita and adidas Consortium

have focused on the details and surrounding streets that have made the Mita store a must-visit

destination for sneakerheads.

The NMD TS1 PKI is an evolved take on one of adidas’ most contemporary styles. Featuring

primeknit uppers, BOOST soles and a pull tab lacing system/heel tab combination, the sneakers

are perfectly suited to the hustle and bustle of contemporary Tokyo. The uppers also feature a

tonal mesh pattern that calls to mind the wire cages famously used to display each footwear

style sold within Mita.

Next up is the Mita iteration of the Stan Smith tennis shoe. The black and white colorway that

has played such a part in adidas’ history is rendered here in premium leather uppers and a

starkly contrasting sole. A host of blacked-out tonal additions, including heel tabs and metal

side-zips, are offset by white text that runs downs the entire length of the tongue and across the

heel. For the uninitiated, the text might look like an arbitrary sequence of aesthetically-pleasing

numbers and letters – in actuality they are the geographic coordinates for both the Mita store in

Tokyo and the adidas headquarters in Germany. Together, they exemplify the Consortium

mantra at the heart of this and many other collaborations: “The Respect is Mutual”.

adidas Consortium x Mita

NMD TS1 PKI /// US 8 – 11,5 /// 200€

Stan Smith /// US 8 – 11 /// 150€

Releasing Saturday 14th of July @ 11:00

Releasing on Sat 26th of May: adidas Consortium UltraBOOST Midproto

Herzogenaurach, May 2018

Inspired by the off-key and unpredictable world of early-stage prototypes and sneaker samples, the adidas Consortium UltraBOOST Midproto features a number of asymmetric features across each shoe in keeping with the spirit of embracing oddity.

Each shoe features a full Primeknit™ upper in Neon Yellow as its base with premium suede overlays and contrast details. The shoe’s sock-fit design is reinforced by an extra-thick collar and the signature TPU heel stabilizer unit of the original UltraBOOST 1.0, finished with a minimalist lacing system, Consortium suede tongue tab, and a woven herringbone heelpull.

In keeping with the shoe’s prototypical inspirations, each shoe features a different colorway; for the left shoe, the Neon Yellow base is countered with Collegiate Navy suede overlays and printed white 3-stripes marks; the right foot then features Grey suede overlays with navy leather 3-stripes marks.

adidas Consortium UltraBOOST Midproto

US 8-12

220€

Releasing on Saturday 26th of May @ 11:00

Releasing this Saturday: adidas Consortium x Solebox – Quesence & Pureboost DPR

adidas Consortium and German sneaker boutique Solebox join forces on a duo of collaborative models this month, putting premium materials and expert construction to create elevated takes on the Quesence and Pureboost DPR silhouettes.

Inspired by the craftsmanship of Italian leatherworkers, the collaboration sees one classic and one performance model recontextualized through the use of premium suedes and leathers throughout their construction, while vegetable-tanned accents tip their hat to the release’s artisanal inspirations.

First up, the Quesence puts its retro, paneled construction to good use, showcasing luxury leathers throughout its design. A perforated suede upper is reinforced with suede and nubuck overlays, with vegetable-tanned details providing subtle accents to the design. Most notable to the design is the shoe’s full leather heel stabilizer, a subtle reference to traditional shoe design featuring adidas trefoil branding, countered by solebox branding on the heel panel. This is then rounded off with full leather lining, leather branding details on the tongue and a crisp rubber sole.

Next, the Pureboost DPR steps forth, featuring a two-tone circular knit upper across the toebox, countered with premium nubuck panels across the eyestay, tongue and heel. Vegetable-tanned leather accents on the heel and tongue add contrast to the shoe’s soft, tonal design, finished with embroidered 3-stripes, a Boost™ midsole, full leather lining and an embossed branding detail on the heel.

Above: Quesense /// US 8 – 11,5 /// 180€

Below: Pureboost DPR /// US 8 – 12 /// 220€

Releasing on Saturday 12th of May @ 11:00

Releasing on Saturday: adidas Kamanda

So many of the bonds we see in the media are misrepresented. Built on the superficial, instead of the earnest. The flippant, instead of the honest.

Inspired by the terrace culture of the past, Kamanda is a statement against this superficiality.

A modernization of not only classic adidas materials and design philosophies, but of a mindset: Of the bonds shared between those closest to you, and the honesty that reinforces those bonds.

For the groups, the squads, the crews of the world, Kamanda emerges as more than a product, but a new icon to rally behind.

adidas Kamanda releasing Sat 28th of April @ 11:00

Black: US 8 – 11,5

Burgundy: US 8,5 – 10

130€

Take a look at some of the Spring’s sneaker arrivals

Spring seems to be finally here and our shelves are filled with new sneakers. We have now received most of this springs deliveries and have more styles and colours available in store!

Welcome!

Deerupt by adidas Consortium releasing tomorrow

This month, adidas Originals’ new Deerupt silhouette receives the adidas Consortium treatment to create a premium rendition of the deconstructed running model. In keeping with the shoe’s distinctive blend of classic and contemporary from design to tech, this Consortium edition of the Deerupt presents an elevated take on the shoe’s original blueprint.

For the upper, a flexible reverse mesh is used, combined with the Deerupt’s signature stretch netting overlay which continues across the upper and onto the midsole – a nod to the supportive mesh implemented on numerous classic adidas running models. This is then reinforced by tape details around the collar and a minimalist lacing system, placed atop a crisp white outsole.

Visually, the Consortium Deerupt sets itself apart through a striking 3-stripes mark placed across the entire shoe, Consortium-branded sockliners, and a pebbled leather heel tab with trefoil branding to complete the picture.

adidas Consortium Deerupt releasing on Sat 7th of April @ 11:00

US 8-12

160€

Releasing on Sat 17th: adidas Consortium x Naked – Arkym & Denim Jacket

adidas Originals and NAKED Copenhagen join forces to celebrate their debut consortium collection for
Spring/Summer 2018

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-Introducing the adidas Originals by NAKED consortium collection
-A meeting of minds between adidas Originals and cult female sneaker store NAKED, where the respect is mutual
-Inspired by a new era of creativity, a capsule wardrobe to cater for the new-school cohort of urban creator
-To be worn however the individual chooses. No rules. No instructions. No hype.
-To celebrate the launch of the collection the brands will host a #TLKS panel in Copenhagen

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United by the concept that identity is not ‘one thing’ adidas Originals has come together with NAKED, one of the foremost female-focused sneaker stores in the world to present a new collection of both footwear and clothing for SS18- a collaboration where the respect is mutual.

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Founded in 2004, NAKED is the Copenhagen-based store that, via their social channels and online presence, has opened up the cloistered world of streetwear, and cemented its position as an innovative and world-recognised sneaker destination for women. Known by its cult baby pink entrance and pristine shop-fit, NAKED is so much more than its now famous bricks and mortar stores. NAKED, for many, embodies a new-gen, fearless attitude towards challenging and breaking down conventions that have been held for all too long within the male-dominated sneaker arena. NAKED is very much about providing spaces, both on and offline for women who are passionate about streetwear. In short, their mission is to supply women with the sneakers and clothing they want, in a manner most men are accustomed to: with knowledge, respect and passion. No patronising shrink-it-and-pink-it marketing ploys in sight.ac7669_det_tongue.jpg

Just as NAKED strives to push against stereotyping, refusing to do what’s expected of a female trainer store and streetwear platform, so too does adidas Originals. This collaboration seeks to dismantle any expectations and provide the ultimate capsule wardrobe for female creators. The collection is a meeting of minds, unified by a mutual respect.

To support the launch of the collection, adidas Originals’ newest female-focused franchise they will host a #TLKS series on the 8th March bringing together exceptional creative minds to conduct a discussion on what it means to challenge the idea that identity is just one thing. Follow @adidasOriginals and @NAKEDCPH

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adidas Consortium x NAKED Arkyn

US 5,5 – 7,5

200€

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adidas Consortium x NAKED Denim Jacket

34 – 38

299€

Releasing tomorrow: Adidas Consortium x Nice Kicks

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Los Angeles, February 2018

This month, adidas Originals teams up with American sneaker retailer Nice Kicks on a new collaborative release, presenting premium takes on the brand’s modern-retro Crazy 1 ADV and Crazy 8 ADV.

Channeling Venice Beach Basketball as an inspiration source highlights a distinctive color palette of classic ‘90s sportswear, the collaboration is distinguished by flashes of pink, purple and aqua against a clean backdrop of whites, bringing the nostalgia of adidas’ groundbreaking Crazy series to the forefront of each shoe’s modern design.

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First up, the Crazy 1 ADV steps out in a strictly high-end form, featuring a mesh construction with premium suede overlays and elastic webbing around the collar. The crisp white mesh is contrasted with an off-white midsole tooling, emphasizing the shoe’s nostalgic feel, finished with a leather insert on the midsole, Nice Kicks branding on the lateral side and premium joint-branded details on the tongue.

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In similar form, the Crazy 8 ADV assumes the same mesh construction with premium suede overlays at the heel and elastic at the collar with distinctive midsole windows serving as a point of contrast. The left and right shoe’s windows are rendered in Shock Pink and Energy Aqua respectively, while collaborative branding details on each toe feature similar contrast details. This is then placed atop a two-tone midsole with concealed Boost™ technology and metal details in the shoe’s lacing system, creating a truly elevated take on one of adidas’ most daring silhouettes.

Releasing on February 23rd at 10:00, the result is a collaboration that pushes the striking aesthetic of Crazy ADV to its furthest point yet, combining an uncompromisingly modern model with a color scheme and disruptive design to match.

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Crazy 1 ADV Nice Kicks
Mesh upper with suede overlays
Color: White / Energy Aqua / Energy Ink / Shock Pink
220€

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Crazy 8 ADV Nice Kicks
Mesh upper with suede overlays
Color: White / Energy Aqua / Energy Ink / Shock Pink
250€

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Tironti Tracktop
140€

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Tironti Trackpants
100€

adidas Consortium x Nice Kicks releasing on Friday 23rd of February @ 10:00